Social Media & Digital Communications Management A.A.S.

正规靠谱赌博软件's new Social Media and Digital Communications Management degree will provide students with the knowledge and skills necessary to be employed in the innovative, engaging and fast-growing world of marketing in a digital environment. Students will explore the unique requirements for communicating messages to consumers via social media and other online branding platforms. Graduates will be equipped to gain employment as social media managers, social media specialists, digital marketing coordinators and content creators.

Program Outcomes

Career Information

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Recommended Program of Study
Course	Title	SCH
First Semester
ARTC 1302	Digital Imaging I	3
COMM 1307	Introduction to Mass Communication	3
ENGL 1301	Composition I	3
MRKT 1311	Principles of Marketing	3
MRKT 1374	Graphics for Business	3
Second Semester
ARTS 2348	Digital Media	3
MRKT 1372	The Digital Landscape	3
MRKT 1471	Social Media Tools I Design and Implementation	4
MRKG 1479	Writing and Editing Business Information	4
Third Semester
MATH 1332	Contemporary Mathematics (Quantitative Reasoning)	3
MRKT 2470	Story Telling in a Digital Environment	4
MRKG 2472	Social Media Tools II - Monitoring and Analysis	4
MRKG 2478	Social Media Reputation and Crisis Management	4
Fourth Semester
SOCI 1301	Introduction to Sociology	3
MRKG 2473	Social Media Tools III - Capstone	4
MRKG 2479	Web-Based Content Management	4
MRKG 2288	Internship - Marketing/Marketing Management General	2
MRKG 2370	Social Media Law and Ethics	3
Total		60

This program is pending approval of the Southern Association of Colleges and Schools Commission on Colleges, and the Texas Higher Education Coordinating Board.

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